Since YouTube is becoming progressively more popular, people often wonder how much money their favorite stars are earning. In a previous article, we looked at the top 10 highest-paid youtubers for 2021. Looking at their total revenue, it comes out to $300 million.
YouTube content monetization rules
To monetize your content on YouTube, you should have at least 1000 subscribers on your channel. You also need to have a total of at least 4,000 hours of views on all of your videos. To speed up this process easily, you just need to use reliable promotion tools, where you will be able to gain subscribers and buy views.
Once you've reached the main monetization requirements, you'll have access to advertising. YouTube gets 45% of the revenue from advertising.
YouTube users earn about $18 per 1,000 ad views, or about $4 per the same number of video views.
There are several factors that determine how much YouTube pays.
The location of your audience and the content you create can be key factors.
A viewer from another country can help you earn more than your main audience, which is in a similar country.
And you can also find some niches are more profitable than others.
One important criterion for increasing income is the user's full view of the ad. Even with the difference in the number of subscribers, a youtuber can earn more than others if his audience watches the ads in the video to the end.
The question "How much does YouTube pay" is not an easy one, because it depends on many factors. Popular user Ryan Kaji (Ryan's World) made over $27 million for 2021, and his net worth is estimated at $100 million.
The average earnings are different for every youtuber. For example, if you have a million subscribers, your earnings can reach up to more than $50,000 annually. Income from advertising on the platform also depends directly on the price per thousand views (CRM). At the same time it is worth remembering that many people use a wide variety of ways to make extra money on and off the platform.
Let's take a closer look at additional sources of income on YouTube
Youtubers make money in several ways. Promotional videos are one way to an earn extra income. These can be one-time deals as well as long-term partnerships. YouTuber can also sell products such as Lightroom presets to generate additional income.
🚀YouTube Premium revenue share
YouTube also shares a small percentage of revenue from YouTube premium subscribers with the authors they review. YouTube makes money from premium subscribers and advertisers. If you're gaining a massive amount of views but not seeing any money, it could be because your subscribers aren't watching ads. However, if many of your subscribers are premium YouTube subscribers, you will get paid when they watch your videos regardless of the ads.
🚀 YouTube Affiliate Program (Google AdSense)
YouTube's official affiliate program allows bloggers to earn through Google AdSense ad views. Media networks also share ad revenue from Google ads with youtubers, but take some of it for themselves. While YouTube itself gives authors 55% of revenue from advertisers, media networks share about 30%. Affiliates take a commission in return for easier cash-out; directly cooperating with brands; educational events, and so on.
The amount of earnings depends on the number of commercial views; advertising formats and costs; geography of viewers; coverage, number of views, retention; quality of content and video topics. YouTube's affiliate agreement doesn't guarantee an income amount. Your earnings depend on audience willingness to view ads in your videos.
Disadvantages of earning through a YouTube affiliate program or Media Network are low income per view; inconvenient withdrawal of means (YouTube partner program); no opportunity to receive prepayment.
The main advantage here is that nothing distracts from creativity. Youtuber doesn't need to communicate with advertisers, observe deadlines: the video hosting itself runs relevant ads. All a blogger has to do is make quality content and periodically study analytics reports.
🚀 Affiliate Marketing
You can make money on YouTube if you are able to successfully recommend other people's products to your audience with any affiliate link. Using an affiliate link and placing it in the video description will help you make money from affiliate marketing.
Partnerships with advertisers generate more income than Affiliate YouTube.
At the same time, popular bloggers have more opportunities to get an offer of cooperation.
So what should beginner youtubers do?
It is possible to write directly to brands, although there is a risk of being ignored. By this time, it's important to build up good stats on the channel. This requires high views, audience engagement, etc. All of these metrics can be improved with professional services to promote the channel, such as buying views on YouTube.
There is also an option to use advertising exchanges. Such a method will speed up the search for the right advertiser. Exchanges are also some kind of guarantor. They take an advance payment and hold the money until the blogger completes the task. The average exchanger takes a commission of about 10%, which is not much, and will be an additional source of funds for the development of the channel.
🚀Selling merchandise
Of course, you can also distribute it through your own online store, but YouTube now offers embedding widgets for buying souvenirs right from your watch pages. Partners can promote channel-branded products on YouTube. If you add a section with them, product ads will appear right below the player window (not for all videos).
🚀 Sponsorship
You can offer subscribers bonuses for a monthly subscription. A sponsorship subscription is an opportunity for loyal fans to support the channel on a regular basis. Subscribers pay a monthly fee to support the author, and in return they are entitled to bonuses: additional content and early access to new videos; invitations to closed communities on social networks; mentions on behalf of their favorite blogger; unique emoji and so on.
🚀Superchat and superstickers
Superchat and Superstickers are a great monetization feature that allows viewers to pay to have their comments stand out during live streams.
The interest of viewers is that paid messages are highlighted in color and pinned above the others. The cost amounts to $1 to $500. The price depends on the number of characters, the color of the message and the time of attachment. Superchat is available for channels that have live broadcasts and monetization enabled. The author gets 70% of sponsored subscriptions. The amount of commission for donations on streams is unknown.
🚀Channel Membership
Once your channel is big enough, you can add a membership option for your channel.
🚀Product reviews
Video reviews are some of the most popular videos on YouTube and provide a profitable way to monetize your audience.
Also outside the platform you can try to run projects on crowdfunding platforms, create different courses and advertise them for sale, create your own personal brand.
🔺Create and sell a course
This is another great way to make money on YouTube if you have skills or knowledge to share with your subscribers.
🔺 Patreon
Many YouTubers use Patreon to monetize their audience by providing exclusive content and various other perks on the crowdfunding platform.
🔺 Spotter
Sell your back catalog to a third party such as Spotter.
🔺Offer paid services
Create and promote your services in an area where you consider yourself a professional. For example, business consulting and social media promotion.
🔺Social networking platforms
Use third-party platforms and social networks to promote content and entice users to your page.
🔺License your content for use outside of YouTube
You can also make money by licensing viral content to media outlets so they can play it for their audiences.
Summary
Running a channel on YouTube is difficult, and many authors earn nothing. To monetize your content, you will need to spend a lot of time and attention on it. At first it can be accelerated and use quality platforms to promote the channel, such as Views.biz. We can help you promote your channel to the top. You can buy views on YouTube, likes and even comments from us. Good statistics on the channel will help you attract more viewers to the channel, also help you get partners to fund the channel.
Thanks for reading!
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